Hello, everyone! Sales of our good friend, Ari Seth Cohen’s, Advanced Style, have gone through the roof since its release a month ago. In addition being sold out at Off Broadway Boutique, it has been selling out at many stores around the world. It is quite a success story for a book that was borne from being inspired by my style, which explains how a few international visitors became our newest customers.
Our first round of international customers stopped by our shop a week before to meet me, along with Blanche, as they had first come across us on our blog. While I had missed them that day, three London-based tourists stuck around to see the fabulous fashions that inspired Advanced Style. Although the book was sold out in their hometown, they had taken advantage of their trip to New York City by snagging a copy to bring back home with them.
A pair of women from Amsterdam followed a few days later when they decided to visit the store after seeing me in the book. While one was visiting from Mississippi and had heard about the book through a featured article in her local newspaper, another flew in directly from Amsterdam after buying the last copy of Advanced Style at a book signing party. After meeting up in New York while on vacation, they decided to stop by our shop to meet me. Although, I wasn’t there that day, either, they did find plenty of fashionable treasures in our regular merchandise and reruns consignment departments.
We at Off Broadway Boutique are on our third reorder of Ari Seth Cohen’s book, Advanced Style, and will update you on Twitter when we receive more in stock. In addition, you can definitely stop by our store to purchase your copy, as yours truly will be on hand to sign it for you.